saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by . I’m your host Anna Nadeina, Head of Growth for In this episode #25 we talk with Emmet Gibney, CEO of Rewardful (, is an all-in-one SaaS affiliate and referral tracking software. Rewardful is one of family brands.

Join us on saas.unbound for a discussion with Emmet Gibney, CEO of Rewardful, as we journey through his path in entrepreneurship and his eventual role at Rewardful following its acquisition by

We also explore the world of affiliate marketing, with a special focus on SaaS businesses. We discuss the importance of customer-centric strategies, personal connection, and the invaluable role of education and coaching in customer retention. We touch on the rapid growth of AI companies, the personal journey of a CEO, and the leadership skills required to run a successful affiliate program.

Head of Growth,