saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In episode #9, we are talking with Sarah Hum, co-founder @Canny, a user feedback management solution that helps companies collect, prioritize, and track customer feedback.

Sarah is talking about the things they offer to their team in order to hire the best talent. They do annual retreats, offer an equity piece, a competitive salary, and the flexibility to work from pretty much anywhere in the world. Sarah also shares her way of working with customers and prioritizing their feedback based on how much they are paying, their role in the company, and how much value they are getting out of the product.

(0:00:05) – Bootstraping Canny

(0:08:05) – Prioritizing Customer Feedback and Refining Messaging

(0:12:39) – Product Team, Customer Feedback, Pricing Changes

(0:23:25) – Exploring AI

(0:31:36) – Attracting Talent, Positive Work Culture

(0:40:52) – Scaling Canny

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Head of Growth, saas.group